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Creative Innovation Company
Creative technology partner combining AI, software development, and digital marketing to drive your business forward
Connecting Excellence
Connecting what our clients do excellently with what we do excellently, to create results that go beyond
Design & Programming
We're not just designers waiting for programmers to build, and not just programmers waiting for designers to deliver.
Our team understands both worlds — designing with technical feasibility in mind, and developing without sacrificing design details.
The result is work that is both charming and functional.
Managing Director & Founder
“From a passion for design to a mission of building business success”
ทำด้วยใจ
Work like you own it, care about every detail — passion is the driving force of success
สร้างระบบ
Build a clock to tell the time, instead of always asking what time it is — design systems that work on their own
ผลลัพธ์จับต้องได้
Every task must have measurable results — it's not just about getting it done, but making real impact
Build digital solutions tailored to your business
Leverage AI to boost efficiency and create new experiences
Marketing strategies that deliver measurable results
Create outstanding media that communicates effectively
Build strong and memorable brand identity
Strategic consulting to drive growth
Build digital solutions tailored to your business
Websites designed to build brand image and credibility
Complete online store system with payment and inventory management
Web applications that work like mobile apps, supporting various uses
CRM, ERP, and business management systems designed to your needs
Mobile applications for both iOS and Android using cross-platform technology
Upgrade and modernize legacy software systems for better performance
Leverage AI to boost efficiency and create new experiences
Build intelligent chatbots that accurately answer questions and serve customers
Virtual assistants that handle repetitive tasks and boost team efficiency
Data-learning systems for accurate predictions and recommendations
Automated content creation with AI to save time
Big data analysis with AI for valuable insights
Automate business processes with AI
Marketing strategies that deliver measurable results
Rank your website on Google to attract searching customers
Targeted Google advertising with measurable results
Social media ads that precisely reach target audiences
TikTok advertising reaching young audiences with short videos
Plan and create content to increase Call to Action
Create outstanding media that communicates effectively
Produce promotional still image media
Produce promotional video media
Design printed publicity materials
Produce training media, user manuals, or lessons
Design wayfinding signage systems following Brand Identity
Build strong and memorable brand identity
Extract Brand DNA and establish outstanding Positioning
Design logos and create new brands from scratch to completion
Rebrand existing brands to be modern and meet new markets
Design supporting graphics, images, and visual identity
Design mascots to give brands personality and memorability
Create brand manuals for consistent usage
Strategic consulting to drive growth
Build strong brands that stand out from competitors
Analyze and plan business strategy including competitive strategy
Implement technology to increase efficiency and reduce costs
Analyze and improve work processes for efficiency
Data analysis and market research for accurate decision-making
Develop teams to drive the organization from within
Complete services from strategy, design, development to execution
Experience working with clients across various industries
Reporting process and statistical metrics to track results continuously
Choosing appropriate technology with low cost and high efficiency
Continuous support after delivery, satisfaction guaranteed
No business size limit, cost-effective budget management, ROI assessment before project
FEATURED WORK
A rebranding project for TARARIN AESTHETIC CORPORATION to elevate the brand image and communicate its Brand DNA with clarity—from brand strategy and communication tone to the website experience design—so customers can recognize the value and decide to book services more easily.
Rebranding Tararin to Communicate Confidence and Natural Beauty Tararin (TARARIN AESTHETIC CORPORATION) is a beauty clinic that wanted to strengthen its brand communication to be more “clear—memorable—confident.” The brand operates in a highly competitive market with many customer choices, and purchase decisions are often driven by “credibility + a sense of safety.” This project therefore focused on defining the Brand DNA and translating it into a Visual Identity and Experience customers can truly feel—from the first impression to reading service details and deciding to contact/book.
Core Issue: Unclear Brand DNA Makes It Hard for Customers to Decide Before starting the rebrand, we identified key pain points affecting confidence and booking decisions , including: Inconsistent Brand Communication Messaging tone, visuals, and design were not aligned, making it difficult for customers to form a clear impression of what Tararin is known for and how it differs from other clinics.
We planned Tararin’s rebrand around three core pillars to ensure the results could be used long-term: Clarify Brand DNA (Core + Positioning) Define what the brand stands for and how it wants people to feel: Brand values Brand personality Tone of voice A clear target audience and the pain points the brand solves Build a New Identity That Reflects Credibility Design an overall system that makes the clinic look “more premium for a reason”—not just visually attractive, but clearly communicative: New logo design Clean, confident, modern mood & tone Design the Website/Service Pages to Drive Bookings Restructure content to be easy to understand,
Brand Direction & Message Framework (Define Brand DNA Clearly) We started by structuring the core of the Tararin brand so every channel communicates in the same direction and customers immediately understand what the brand is best known for. What we did in this step: Define Brand DNA / positioning (who the brand is, who it’s for, what makes it different)
FEATURED WORK
The Doi Suthep Cable Car project aims to engage the public through an AI-powered creative contest under the theme “Dreamscapes of Chiang Mai after the Cable Car to Doi Suthep.” MAF Excellent was assigned to develop doisuthepnext.com, including the contest management system and the voting system.
The contest is divided into three categories: AI Video (short video/animation), AI Image (image/graphic), and AI Music (music), with total prizes of more than THB 69,000 . The submission system was designed so participants must log in with a Google Account before submitting, to verify identity and prevent duplicate submissions.
In addition to the jury awards, there is a Popular Vote award for the most popular entry in each category. The voting system was designed to be transparent and strongly anti-fraud. *Voting page showing real-time vote counts Voters must log in with a Google Account before voting to verify identity and provide voting evidence.
When a user votes, the system runs through an n8n Workflow as follows: *n8n system receiving commands from the website Receive voting data from the website: vote_id , voter_email (from Google Account), the voted entry’s submission_id , the category, and a timestamp.
All data is systematically stored in Google Workspace : Google Drive Stores submission files separated by category (01_AI_Video, 02_AI_Image, 03_AI_Music) with public links for website display. Submission Sheet Stores applicant and submission data including: timestamp, submission_id, full_name, phone, email, address, where they heard the news, category, title, concept description, image URL, drive_file_id, location_folder, score (vote count), and approval status.
FEATURED WORK
A project for MP Medigroup Co., Ltd. (MP Hair Clinic) focused on expanding from offline to online channels through multi-platform advertising (Facebook, Google, Website, Shopee) alongside website development optimized for SEO and conversion to increase reach and drive long-term sales.
MP Medigroup Co., Ltd. (Health & Beauty Services) MP Hair Clinic is a health and beauty business with strong growth potential, but it needed to expand its sales channels from offline to digital in order to compete effectively with major players in the market.
Key challenges before the project The clinic needed to expand from offline to online channels to reach new customers and compete with larger brands. The existing website/structure was not ready for full-scale marketing. The client needed a site that does more than “provide information”—it must build trust and work together with ads to generate conversions.
Solution approach: Omnichannel Ads + a website built for SEO and conversion We focused on making ads and the website work together to deliver both short-term and long-term results. Omnichannel strategy and channel selection Conducted in-depth market planning and analysis to define an omnichannel strategy.
Website architecture + SEO/digital marketing readiness Structured the website so visitors can easily find key information such as services, reviews, and contact/appointments. Built the site to support SEO and paid campaigns (Google/Social Ads). *The website currently in use Continuous improvement based on real usage After launch, we continued improving the site to increase conversions and credibility, such as: Adding real customer review pages to build trust.
Trusted by government agencies and private organizations across industries
Whether you need software, AI solutions, or a full digital strategy — we have the team and experience to make it happen. Talk to us today and get a free consultation.
090-330-0999 | hello@maf.co.th | LINE: @mafservice | https://maf.co.th
MAF Excellent Co., Ltd. | Tax ID: 0505554000946
Headquarters: Bangkok, Thailand
Chiang Mai Branch: 1/108 Moo 5, Nong Kwai, Hang Dong, Chiang Mai 50230, Thailand
Monday - Friday: 9:00 AM - 6:00 PM
